Start Branding Your Business As Early As Possible

People starting their own business don’t always understand the importance of some elements they may have ignored until they feel the negative impact. Full Story: Forbes

Decoding the interconnection between UX design and branding

Branding is also the result of the emotions that arise from UI/UX web design and graphical design, and if effective, they will propel brand engagement, prominence, and conversion. Full Story: Fast Company

Benefits of Influencer Marketing for Brands in 2022

The true incentive that lies in pursuing influencer marketing for brands lies in the fact that they get access to a pre-nurtured audience, considerably inclined towards the brand’s niche and the credibility of the creator. Full Story: Latestly

Brand-Building Or Brand-Battling: Know Your Branding Do’s And Don’ts

I make no bones about my view on the importance of a corporate brand. Experience, observation and the reality of accounting all attest to the value of corporate brand, a topic I wrote about previously. Full Story: Forbes

3 Ways Partnerships Can Drive Better Marketing Analytics and ROI

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Full Story: AdExchanger

The contribution of Data Analytics

Data analytics can help organizations do everything from tailoring a marketing pitch for a single customer, to identifying and mitigating risks for their businesses. Full Story: CEOWORLD magazine

How To Build A Brand in 10 Days: Tips and Tricks for the Digital Age

With the rise of social media, our increasingly digital world has completely changed the landscape of how we think about branding today. Full Story: Entrepreneur

How startups can leverage employer branding to compete for talent

In the first part of this two-part series, we focus on ‘why’ talent is considering startups and SMEs for their next career move. Full Story: Bizcommunity

Four Seasons Launches Complete Creative Re-Branding

Four Seasons Hotels and Resorts today launched a create re-brand of the entire company under a new marketing message: ‘Luxury Is Our Love Language’. Full Story: TravelPulse

Best Methods of Building Brand Awareness for Your Business

Brand awareness is the difference between a company that regularly sees returning customers and one that struggles to pull in leads. Full Story: RS Web Solutions