
We are living in an attention society – and they say that people now have the attention span of a goldfish! Full Story: Business 2 Community
For traditional PR firms, the transition to digital is long overdue
Digital PR is simply the evolution of what has until now been known as ‘traditional’ PR. Full Story: The Media Online
People’s Association concludes PR and social pitch with 17 interested agencies
People’s Association has appointed Ninemer Communications for PR and social media duties for PAssion WaVe (PAWV), a community space under the PA that offers waterfront lifestyle programmes. Full Story: Marketing Interactive
A new report titled, “Global Public Relations (PR) Tools Market” has been added into its vast repository by Garner Insights. Full Story: re:Jerusalem
6 Ways Tech Companies Can Enhance PR Coverage
Too often, tech business leaders misunderstand the importance of PR when it comes to building brand awareness for their new product or service. Full Story: Inc.com
How PR Helps Startups Attract VCs Remotely
Launching a thoughtful PR campaign can help startups connect with VCs. Full Story: Entrepreneur
Why Business Disruption And Slashed Budgets Shouldn’t Halt Your PR Program
The impact of the ongoing pandemic has prompted communications teams across all industries to reevaluate their programs within the context of tightened budgets and a rapidly changing media landscape. Full Story: Forbes
‘Data embraced with effective metrics & analytics is the need for modern PR’
The current world exists in the age of data, where it is not only abundant but also highly accessible. Full Story: Exchange4Media
Using Public Relations to Influence Your Audience’s Perceptions
The use of the media to influence the perceptions of vast audiences has long been used by governments and corporations. Full Story: Business 2 Community
Better Together: The Evolving Relationship Between PR And Marketing
This year continues to be a challenging one for public relations and marketing professionals. Full Story: Forbes