Three PR Trends to Invest in During the Pandemic and Beyond
Against the backdrop of the pandemic, social awakening and journalist furloughs and layoffs, here are three developments PR pros may want to consider. Full Story: PR News – For Smart Communicators
Digital PR trends in 2020: Looking on the bright side
To say that 2020 is an interesting year is a gross understatement. It turned our lives around and forced most of us to adapt to unexpected change, fast. Full Story: Business MattersBusiness Matters
Less Selling, More Storytelling: 5 Expert Tips on Doing Low-Cost PR for Your New Business
With as many as 100 million new businesses launched every year, getting the news out about a new venture can be a daunting task. Full Story: Entrepreneur
Four things that make up an excellent PR campaign
In order for a public relations campaign to be excellent and achieve success, you need to put in that little bit of extra effort to get the results that you desire. Full Story: Media Update
Tips For Measuring the Outcome of PR Efforts
Contrary to what some believe, options for measuring the effectiveness and outcome of a company’s PR efforts are numerous. Full Story: PR News – For Smart Communicators
Apple faces an Epic PR disaster
Gadget giant Apple has decided to completely cut off developer Epic in a major escalation of their dispute over in-app purchase fees. Full Story: Telecoms.com
How A PR Error Might Absolve Kodak Of Insider Trading Charges
If you’re not familiar with the details on what happened with Kodak stock in the last few weeks, you can catch up here and here. Forbes
The next bold step in PR #coronavirusSA
Now, more than ever, a new PR agency model is needed as a platform to conceptualise and deliver cohesive campaigns that will guarantee both impact and value. Full Story: MarkLives.com
How has digital transformation reinvented marketing and PR strategy?
Digital transformation has reinvented how and when organizations engage their audiences. Full Story: ITProPortal
PR Reimagined: Battling the Business Impact of COVID-19
Join us as we review the findings of a worldwide study on how consumers perceive company communications during the pandemic. Full Story: Patch.com
